3.1 Create & Edit Campaigns

Campaigns are the engine of your LinkedIn automation in ReactIn. Once set up, they run your messaging flow on autopilot — across one or multiple LinkedIn accounts — based on a selected SmartList.

Written By Theo Remola

Last updated 11 months ago

⚙️ How to create a campaign (step by step)

  1. Go to the Campaigns tab

  2. Click “New Campaign”

  3. Give your campaign a name

  4. Choose the SmartList you want to target

  5. Choose your campaign type:

    • Invite only

    • Invite + DM

  6. (Optional) Apply filters to segment or sample the SmartList (e.g. title contains “Growth”)

  7. Select the LinkedIn accounts that will distribute the workload

  8. Write your message steps and set delays between each one

  9. Enable optional skips:

    • ✅ Skip leads already messaged on LinkedIn

    • ✅ Skip leads already messaged in another ReactIn campaign

✏️ Editing a campaign

You can always edit your campaign. Do not forget to save your work before leaving the page!

🎯 All edits are applied in real time and affect queued leads immediately after saving.

💡 Pro tip: Use filters to run micro-campaigns on precise segments — like “CTOs in SaaS” or “Growth leads in UK” — before scaling across the full list.

Ready to move on?
👉 Next Step: Smart Filters for ICP-Based Segmentation →